Pictet Asset Management has recently expanded its offerings with the launch of three new funds in 2025, coinciding with a record number of actively managed ETF launches. The new funds include the Pictet AI Enhanced International Equity ETF (PQNT), Pictet Cleaner Planet ETF (PCLN), and Pictet AI & Automation ETF (PBOT).
This marks the Geneva-based firm’s inaugural entry into the U.S. ETF market, although it boasts a rich history of over 200 years in asset management, characterized by innovation and stability. With a strong presence in Europe, Pictet aims to replicate its success in the U.S. market.
“The launch of our first U.S.-listed ETFs represents a significant milestone in bringing Pictet’s institutional investment heritage to advisors and investors,” stated Elizabeth Dillon, CEO of Pictet Asset Management (USA).
Pictet’s Funds
Each of the three funds targets specific market segments or “megatrends” that have garnered significant investor interest. They also utilize unique strategies, including AI-driven quantitative and thematic screeners:
- PQNT aims to outperform the MSCI EAFE Index through an enhanced index strategy that maintains a low tracking error while investing in international equities. The fund employs an AI model that screens for opportunities based on over 250 features derived from a wide array of market data, including company fundamentals, analyst sentiment, prices, and market activity.
- PCLN focuses on securities of “Cleaner Planet” companies, which are global firms contributing to or benefiting from the transition to a more sustainable economy. The fund evaluates companies based on fundamental metrics (sales, EBITDA, enterprise value, Capex, etc.) that positively impact areas like energy efficiency, renewable energy, pollution control, and sustainable agriculture.
- PBOT invests in companies linked to AI and automation, assessed through fundamental metrics such as sales and enterprise value. This fund includes firms involved in AI, robotics, cybersecurity, semiconductors, and software, as well as those producing essential hardware and services that enhance automation and improve everyday life.
“These strategies embody our 220-year commitment to independent thinking and pioneering investment strategies built upon robust research,” Dillon remarked. “They are designed as durable portfolio building blocks that reflect our forward-looking approach to emerging technologies like artificial intelligence and our deep investment expertise in global megatrends.”
Active and Innovative
The active management strategy employed by each fund provides inherent advantages, helping to mitigate idiosyncratic risks associated with their respective market segments. Active ETFs offer greater market flexibility compared to passive counterparts, as they are not tied to an index. This allows Pictet’s portfolio managers to adjust fund holdings in response to market fluctuations, thereby managing downside risks while capitalizing on upward trends.
Moreover, the integration of AI underscores the firm’s commitment to innovative strategies. This distinctive feature sets Pictet apart from other U.S.-based active managers. For instance, PQNT utilizes an AI model designed to maintain transparency and factor-neutrality relative to the market.
“PQNT brings our AI-enhanced international equity strategy, previously available only to institutional clients, to U.S. advisors for the first time. The strategy aims to deliver consistent active outperformance without the black-box approach typical of many quantitative strategies,” explained David Wright, Head of Quantitative Investments at Pictet Asset Management.
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